SEO Advice

#573211
  • Resolved Anonymous
    Rank Math free

    I am doing research and I don’t have anywhere to turn with this problem:

    Hello, do you have advice for website optimization for a new company? The unusual part is that the company brand name is the same name as a criminal? it’s true, and we cannot convince them to change it. I have created a coming soon page and blog post 90 days prior to product launch. Thank you.

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  • Hello,

    Thank you for your query, and we are so sorry about the trouble this must have caused.

    Firstly, I understand your unique challenge with your company’s brand name is the same as a known criminal’s name. This indeed adds an extra layer of complexity to your SEO efforts.

    However, you can still employ numerous strategies to boost your online presence and reputation.

    1 . Make sure your website is optimized for SEO.
    This includes having clear, easy-to-use navigation, fast load times, mobile optimization, and clear, concise content that includes your keywords.

    2 . Keep generating high-quality, original content.
    This will not only help with SEO, but it can also help to push down any negative search results associated with the criminal’s name.

    3 . Actively manage your online reputation.
    Encourage happy customers to leave reviews and promptly address negative reviews or comments.

    4 . You’re on the right track with your “Coming Soon” page.
    Ensure it’s optimized with your brand name, a concise description of what’s coming, and any relevant keywords. Also, consider including a call-to-action, such as signing up for email updates.

    5 . Similarly, optimize your blog post with relevant keywords and ensure it provides value to your audience.
    Regularly update your blog leading up to the product launch to keep the audience engaged and to improve your site’s SEO.

    6 . Promote your “Coming Soon” page and blog post on social media to generate buzz.
    If you have an email list, use it to keep your audience updated about the product launch.

    7 . If your budget allows, consider paid advertising to increase your visibility.
    It could be on search engines, social media, or influencer marketing.

    8 . Remember, the key is consistency and quality.
    Keep generating high-quality content, engage with your audience, and actively manage your online reputation.

    These strategies should help you establish a positive online presence for your brand despite your unique challenge.

    We hope that helps, and please don’t hesitate to get in touch if you have any other questions.

    Thank you.

    Anonymous
    Rank Math free

    Thank you.
    In your experience, have you seen benefits for multiple websites where you create an environment for backlinks between websites? I imagine a corporate site, a site for affiliates, a site for a mobile app for example

    Hello,

    In Short, yes – you can. And that’s one of the reasons that Google is constantly creating new algorithms to catch spammers and devalue/nullify links.

    The whole point of links is that they are meant to be voluntarily given, and are meant to be indicative of Trust, Authority and Value.

    The problem of having multiple website is that it can take considerable time and effort to build a network of sites that possesses any real value, and takes time for that value to hold influence on your rankings in the main website.

    For all that time and effort, you could be creating valuable content and establishing a promotional network that not only get’s your content out there and generates “real” links – but also generates traffic and conversions.

    Though, there are benefits of having multiple websites for backlinks and SEO.
    Here’s the wonderful article from Neil Patel which talks about this; https://neilpatel.com/blog/multiple-domain-seo/

    Hope that helps and please do not hesitate to let us know if you need our assistance with anything else.

    Thank you

    Anonymous
    Rank Math free

    Thank you kindly for all your help. I appreciate it.

    Hello,

    We are super happy that this resolved your issue. If you have any other questions in the future, know that we are here to help you.

    If you don’t mind me asking, could you please leave us a review (if you haven’t already) on https://wordpress.org/support/plugin/seo-by-rank-math/reviews/#new-post about your overall experience with Rank Math? We appreciate your time and patience.

    If you do have another question in the future, please feel free to create a new forum topic, and it will be our pleasure to assist you again.

    Thank you.

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