Hello,
Thank you for your query, and we are so sorry about the trouble this must have caused.
Firstly, I understand your unique challenge with your company’s brand name is the same as a known criminal’s name. This indeed adds an extra layer of complexity to your SEO efforts.
However, you can still employ numerous strategies to boost your online presence and reputation.
1 . Make sure your website is optimized for SEO.
This includes having clear, easy-to-use navigation, fast load times, mobile optimization, and clear, concise content that includes your keywords.
2 . Keep generating high-quality, original content.
This will not only help with SEO, but it can also help to push down any negative search results associated with the criminal’s name.
3 . Actively manage your online reputation.
Encourage happy customers to leave reviews and promptly address negative reviews or comments.
4 . You’re on the right track with your “Coming Soon” page.
Ensure it’s optimized with your brand name, a concise description of what’s coming, and any relevant keywords. Also, consider including a call-to-action, such as signing up for email updates.
5 . Similarly, optimize your blog post with relevant keywords and ensure it provides value to your audience.
Regularly update your blog leading up to the product launch to keep the audience engaged and to improve your site’s SEO.
6 . Promote your “Coming Soon” page and blog post on social media to generate buzz.
If you have an email list, use it to keep your audience updated about the product launch.
7 . If your budget allows, consider paid advertising to increase your visibility.
It could be on search engines, social media, or influencer marketing.
8 . Remember, the key is consistency and quality.
Keep generating high-quality content, engage with your audience, and actively manage your online reputation.
These strategies should help you establish a positive online presence for your brand despite your unique challenge.
We hope that helps, and please don’t hesitate to get in touch if you have any other questions.
Thank you.